How much revenue is your pricing quietly leaking?
A 30-second diagnostic for B2B SaaS founders. Three questions, and we estimate the share of ARR your business is likely leaving on the table through structural pricing gaps. This is calibrated against published benchmarks from OpenView, ProfitWell, Paddle, and Simon-Kucher.
Three questions · about 30 seconds · no sign-up to see your number
~30%
of B2B SaaS customer churn is attributable to pricing or perceived value misalignment
ProfitWell · Paddle 2022
+14%
median uplift to net dollar retention from pricing changes among expansion-stage SaaS
OpenView · 2023 Benchmarks
40%
of B2B SaaS companies have not revisited their pricing structure in 18+ months
OpenView · 2024 Benchmarks
>20%
improvement in base monetization observed from optimised packaging and pricing redesigns
Simon-Kucher · Software Study